Register a float for the Santa Clause Parade this week

The deadline to register a float for the Santa Clause Parade is tomorrow. Santa Clause rolled into town this week to raise awareness for the parade, which is on November 7^th this year. Executive Director of the BIA, Noella Rinaldo, says the event is a big draw in town, with almost 15,000 people making it out every year.

Rinaldo says the theme for this year is a Storybook Christmas. Gently used winter jackets, food bank donations , and letters for Santa will be collected along the parade route before it starts. To register for the parade, or to volunteer, click here.